Playfly

About this project

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Defining Purpose


  1. Objective

  • Unlock high-performance & collaborative skills by activating purpose within the leadership team

2. Solution

  • Equip leadership team with deeper understanding & personal connection to corporate brand purpose

  • Guide leaders to create personal purpose plans

  • Build individual game plans to activate purpose within teams/departments

Brand Purpose

Love the Game. Fuel the Dream.

3. Outcome

  • Cultivated a deeper sense of collective purpose & commitment to purpose-driven leadership within the team at Playfly