The Center for Child Protection

About this project

Don’t worry about sounding professional. Sound like you. There are over 1.5 billion websites out there, but your story is what’s going to separate this one from the rest. If you read the words back and don’t hear your own voice in your head, that’s a good sign you still have more work to do.

Development Strategy


  1. Objective

  • Build & sustain new corporate partnerships, creating a new source of revenue to grow beyond individual donations & event sponsorships.

2. Solution

  • Clarify the Center's value proposition

  • Develop positioning & go to market strategies to grow new corporate partnerships

  • Create a Corporate Partnership Development Playbook for turn-key implementation

3. Outcome

  • Developed in-house capability to cultivate, grow, & sustain new revenue through corporate partnerships

  • Equipped the Center to attract more revenue & increase impact: Protect Austin Kids